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Habit 4: Think Win-Win

Principles of Effectiveness

Mutual benefit, fairness, and abundance.

What It Means...

Win-win is a frame of mind and heart that seeks mutual benefit in all human interactions. It’s based on the paradigm that there’s plenty for
everybody—that one person’s success is not achieved at the expense of others.


"There is only so much, and the more you get, the less there is for me."

Highly Effective

"There is plenty out there for everyone, and more to spare."

Back to the 7 habits tree

Have an Abundance Mentality.

Balance courage and consideration.

Consider other people’s wins as well as your own.

Create Win-Win Agreements.